クラシカルなアメリカンワーク、ミリタリーと言った、働く人のために必然的に生まれたデザインに「今」(THIS TIME)と言う感覚を取り入れ、時代に流される事なく「緊張感とリラックス」と言った自分達らしさのバランスを追求する。
決して気取らず「気が付くと毎日着てる日常着」をコンセプトに、素材、縫製、ディテイルにこだわり洋服を提案します。

This line is created based on the theme of the Classic American Work Wear/Military Wear meeting a taste of “NOW/TODAY (This Time).” The classical work wears/military wears were designed for their utility but by adding a taste of “today” to this, our own balance can be found, in which a feeling of tension and relax coexist, and through this collection, we pursue this balance.
Based on the concept of “a daily wear that you happen to wear without even thinking,” the collection offers items on which we are very particular about their fabrications, sewing constructions, and details.

Re-Suggestion

ジーンズの歴史を語り継ぐ、“アメリカの象徴”を再提案。

すべてのジーンズの原型である「Levi's 501」。アメリカを代表するウェアとして、100年以上続くその歴史を自らの変化により語り継いできました。
1850年頃に農夫や炭坑夫の作業着として生まれ、1930年代にはファッションアイテムに昇華。第二次世界大戦時には米軍に支給され、1960〜1970年代には、“カウンターカルチャー”の象徴として愛されていました。
クラシックでありながら、時代の変化に合わせてゆっくりと進化を遂げる姿、それは、まさに<Niche. +>が目指すべきもの。
1890年に501という名前が付いてから100年以上、長期間存在する意義深い存在。歴史を語る貴重な一本を<Niche+>らしくRe-Suggestion(再提案)することで、持ち主の新たな歴史を刻んでいくジーンズを誕生させました。

We will be re-suggesting “American Symbol” that tells us all about the denim history.

“Levi’s 501” started everything about jeans, and it has been passing down the story of denims for over 100 years. Circa 1850, Levi’s 501 was created as a work wear for farmers and miners, and in 1930’s, it became a fashion wear. During WWII, it was supplied to the US Army, and in 1960’s to 1970’s, it was loved by everyone as a symbol of Counterculture.
Being classical yet evolving slowly as the time changes – this is exactly what pursues.
In 1890, 501 was born, and it has been significant in our lives for over 100 years. <Niche+> made a valuable 501 pair, which tells the denim history, into a new pair, with which you can build a new history, and we re-suggest the meaning of 501.

Niche + の真骨頂、現在と過去を紡ぐジーンズ。

古着の「Levi's 501」を自社スタッフの自分達の目で確認し、状態の良い物だけを選び、手作業で解体する。リメイクをする上では必然的なことですが、現実はそう簡単ではありません。
同じモデルでも年代によって一本ずつリベットや糸の入り方が異なるため、一本を解体するのにおよそ1時間を要します。
リベット、ベルトループ、パッチ、前後のポケット、身頃……すべてのパーツを丁寧に取り外し、その後岡山の熟練の職人による縫製で新たな息吹を吹き込む。「Levi's 501」を象徴する、バックポケットの“アーキュードステッチ”とフロントのボタンはそのまま生かし、形はNiche+の永久アイコン的モデル「Levi's 606」へ近づける。
素材特有の色落ちやポケットとパッチの跡は“歴史を語る要素”として残り、シルエットとディテイルはブランドの捉える“今”を表現しています。
ジーンズの現在と過去、そして、自社スタッフの手作業の温もりとこだわりが結実した渾身の一本。ぜひ一度脚を通して体感してみてください。

True Value of <Niche+> The denim pair that connects the present with the past.

We check and inspect used 501s one by one, and we pick out only the ones in a good condition. Then, we start taking them apart all by our hands.This process is a matter of course when it comes to “remaking” but in a reality, this is not that easy…Even though they are all 501s, depending on which year they were made in, the details such as the rivets or sewing constructions are all different, and it takes us over 1 hour to finish making one pair into pieces.
The rivets, belt loops, patches, pockets…we take them apart into pieces, and a well-experienced craftman in Okayama, Japan, revive the pair.
We left them as is the arcuate stitch on the back pockets which symbolizes Levi’s 501 and button fly but we make its silhouette similar to Levi’s 606, which is our of-all-time favorite model. The originality that tells its history is still left with the color fading that is created by the material itself and the marks left after the pockets and patches were removed. However, you can taste the now/today/present through its new silhouette and details.
The present and past of the denims and our passion – we put our everything in one pair. We hope you will feel it through your own.

  • Re-Suggestion
    Gaucho Jeans - BLUE
    18,000yen
  • Re-Suggestion
    Dice Gaucho Jeans
    28,000yen
  • Re-Suggestion
    Roam Gaucho Jeans - BLUE
    28,000yen
  • Re-Suggestion
    Roam Gaucho Jeans - BLACK
    28,000yen